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collects order information but may only use this information in the aggregate. If you accessed this store through Yahoo!
Shopping, Yahoo! also automatically collects information about your shopping experience. Please see the Yahoo! Privacy
Policy for more information about how Yahoo! uses this information.

March/31/2007 By Jove

Our Commitment To Your Privacy

Your privacy is important to us. To better protect your privacy the following notice explains the information we collect, how it is
used, how it is safeguarded, and how to contact us if you have any concerns.

Privacy Policy

By Jove Cosmetics respects your privacy. Consistent with our commitment to providing you a satisfying and helpful shopping
experience, we have found that collecting Personal Information (defined below) through (the
"Site"), helps us better understand the products and services most helpful to you. Our Privacy Policy describes the types of
information we gather online and how we use this information. Please read this information carefully.

By accessing the Site, you agree to be bound by the Privacy Policy. This Privacy Policy may be updated from time to time.
Accordingly, we recommend you check Privacy Policy occasionally. If at any time you do not agree to the terms of this Privacy
Policy, please do not use this Site and refrain from purchasing from us.

Use of Information Collected by Us

By Jove Cosmetics may collect two types of information about users: "Personal Information" (such as name, email address,
mailing address, phone number, credit card number and the items you purchase) and "Aggregate Information" (such as
information about how many users log on to our Site on a daily basis).

We use customer information in an effort to improve your shopping experience and to communicate with you about our
products, services, promotions and contests. We may also use this information to make offers to you, to help us target
specific products and services to you, and to help us develop and improve our Site and tailor our Site to your interests.

Order-related and Promotional email

You agree that is authorized to transmit email to you for the purpose of informing you about your
particular transaction.

In addition, and its affiliates may offer electronic newsletters and promotional emails to those who have
agreed to receive emails during registration or directly from our email sign-up form. Unsubscribe instructions are included in
each promotional email.

Sharing Information with Third Parties does not share, sell or trade with third parties your Personal Information gathered online, such as email
addresses, Personal Information collected as part of an online survey or other specific details about you, except with your
consent or as described in this Privacy Policy. does not contribute to or participate in cooperative
databases, which give other companies access to such Personal Information. may divulge Personal Information if such action is required for By Jove Cosmetics or any of our service
providers or consultants to comply with any valid legal process, such as a subpoena, search warrant, statute or court order,
or any valid administrative request from a law enforcement agency. In addition, we may divulge Personal Information if we or
any of our service providers or consultants believes that such disclosure is necessary to address any unlawful acts or acts
that may endanger the health or safety of another customer or of the general public.

Service Providers, Consultants and Affiliates

We may share Personal Information and Aggregate Information with our service providers, consultants and affiliates for our
internal business purposes.

Use of Cookies

A cookie is a small data file that Web sites, when you visit them, often store on your hard drive. A cookie may contain
information (such as unique user ID), which is used to track the pages of the sites you've visited. uses
cookies to, preserve the contents of your shopping bag between your visits. also uses cookies to
measure activity on our Site, which allows us to determine which areas and features of our Site are most popular. This
information allows us to make improvements and updates to enhance your experience. Parts of the
Site, such as the members-only areas (for example, shopping) will not function if you do not have cookies enabled. You can
set your browser to refuse cookies, or to alert you when cookies are being sent. If you turn off cookies or refuse them,
though, you will not be able to make a purchase from the Site, nor will we be able to recognize you as a registered user to
allow you access to your account information.

To enable or disable cookies on your browser, please consult your browser documentation or contact your software provider.

Use of Pixel Tags/Clear GIFs/Web Beacons

A pixel tag, also known as a clear GIF or web beacon, is an invisible tag placed on certain pages of our Site but not on your
computer. When you access these pages, pixel tags generate a generic notice of that visit. They usually work in conjunction
with cookies, registering when a particular computer visits a particular page. If you turn off cookies the pixel tag will simply
detect an anonymous website visit.

Security and SSL

Protecting your order information is a priority for us. We use Secure Sockets Layer (SSL) technology to protect the security
of your online order information. To check the security of your connection, look at the lower right-hand corner of your
browser window after accessing the server. If you see an unbroken key or a closed lock (depending on your browser), then
SSL is active and the server is secure. You can also double-check by looking at the URL line of your browser. When
accessing a secure server, the first characters of the Site address will change from "http" to "https." Some versions of
browsers and some firewalls don't permit communication through secure servers. In that case, you won't be able to connect
to the server and therefore won't be able to place an order through a secure connection. If you cannot access the secure
server for any reason, please print our shopping page and call us.

Information Removal/Opt-Out

If you prefer not to receive marketing emails from, please let us know by clicking on the unsubscribe link
within any marketing email you receive from us. If you prefer not to receive marketing mail via the mail carrier, please let us
know by sending a request to By Jove Cosmetics 8033 W. Sunset Blvd. #213 Hollywood, CA 90046. Please be sure to
include in any email or postal mail your full name, email address, postal address and any message.

Please note that such requests may take up to ten (10) days to become effective.

If you do not wish to have Personal Information collected in our Stores shared with third-party organizations, you can have
your name placed on a "do-not-share" list (in which case, such Personal Information will not be shared with third parties) by
sending a request to By Jove Cosmetics, 8033 W. Sunset Blvd. #213 Hollywood, CA 90046

Links to Other Sites may contain links to sites other than our own. Those sites may have their own privacy policy, or no
privacy policy at all. Neither we nor any of our service providers have any responsibility for those sites, and we provide these
links solely for the convenience of our visitors. Such links may be to advertisers, content providers or other companies who
may use our logo and/or style as a result of a co-branding agreement. These sites may send their own cookies to you and
may collect information and use it in a way inconsistent with this Privacy Policy. We encourage you to review the privacy
policies and terms of use of any third-party sites or services before providing any of them with any of your Personal
Information. Neither By Jove Cosmetics nor any of our service providers control the content that appears on these sites or
take any responsibility for their content, nor should it be implied that endorses or otherwise
recommends such sites or their products or services offered.

Personal Information Collected through By Jove Cosmetics and Correction Requests

You can ask us by mail for a summary of any Personal Information that have retained about you.
Please address your request to By Jove Cosmetics 8033 W. Sunset Blvd. #213 Hollywood, CA 90046. We will send such
information for review only to the email address or mail address that we have on file for the visitor name that is associated in
our database for such information.

If at any time you wish to change, correct or update your Personal Information, please send your request to By Jove
Cosmetics Los Angeles, CA. Please be sure to include your email address, full name and postal address.

Additional Information

No transmission of data over the internet is guaranteed to be completely secure. It may be possible for third parties not under
the control of to intercept or access transmissions or private communications unlawfully. While we strive
to protect your Personal Information, neither nor any of our service providers can ensure or warrant the
security of any information you transmit to us over the internet. Any such transmission is done at your own risk.

Limitation on Liability

SITE. These limitations shall apply notwithstanding any failure of essential purpose or the existence of any limited remedy.
Because some jurisdictions do not allow limitations on how long an implied warranty lasts, or the exclusion or limitation of
liability for consequential or incidental damages, the above limitations may not apply to you.

Applicable Law

The laws of the State of California will govern these disclaimers, terms and conditions without giving effect to any principles of
conflict of law.
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